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Owens Corning saved over $200,000
a year with CDs
“We needed a creative solution to contain costs.
We were able to produce the same information, making it
faster and more accessible. It was a great solution for
us.”
— Amy Breitner, Owens Corning Marketing Specialist
Owens Corning was spending a fortune to keep its products
in front of architects. Each year, the global building
products company produced and shipped 7,000 specification
binders at a cost of $32 each. It was a high cost, but
one the company felt was necessary to maintain communications
with this influential customer segment.
Enter Vertigo. We developed an electronic tab system for
presenting the catalog on CD. Not only is it faster and
easier for architects to specify Owens Corning products,
the company has slashed its costs—from $32 per catalog
to about $2 per CD.
Find out how CDs can improve your business and your budget—contact
us.
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